Saturday, September 2, 2023

Sherlock Holmes Fails The Funko Test

 Now that we're pretty well past the BBC Sherlock surge in the popularity of Sherlock Holmes, here's something to consider about our favorite detective: As legendary as he is, as much of a cultural icon as he is . . . no Funko Pops.

"BUT . . . BUT . . ." one might start to protest, "THERE'S A . . ."

No, Deadpool isn't Sherlock Holmes. And, like I said, we're past the BBC Sherlock surge, so not even new Funkos from that show. As popular as Robert Downey Junior's movies were at the time, they were too early for Funko Pop figures and that popularity didn't hold long enough for them to get one.

Funko Pop figures are, perhaps, the greatest marketing success of all time. Artistically, they're near worthless. Blobs of plastic with just the most basic identifiers of a fan favorite character or celebrity of some rank. Football players, cult TV show characters, music sensations . . . 

Funko Pops aren't real heavily based on literary figures. Harry Potter and crew have those movies to boost them up. Edgar Allen Poe has a figure, but he's a Goth icon. Conan Doyle doesn't have a Funko, but Jane Austen does. Bram Stoker now has an exclusive one, but Mary Shelley does not.

Funko scrambles to tap any collector impulses that are out there, but they still haven't come knocking on any Sherlockian doors past BBC Sherlock. No Jeremy Brett. No Basil Rathbone. No Sidney Paget.

Now, I know a few Sherlockians will put on their fancy, pinky-extended, "We're above that sort of thing" face and pooh-pooh the Funko. Funkos are eminently pooh-pooh-able. They're plastic blobs that don't even stand up right pretending to be action figures. But you've seen what Sherlockians collect. We've all bought worse, been gifted worse. And Jane Austen has one. JANE AUSTEN.

As fandoms go, we're pretty niche if Funko doesn't even acknowledge our existence. Or else it's our demographics -- we do trend a little older than their market. How many Sherlockians do you know with major ink? (As in tattoos.) Those generations don't make up the bulk of our numbers yet.  

Perhaps it's a blessing our collectors don't have walls of fifteen dollar Funko boxes. They can focus on books and building their wall of MX and BSI Press series tomes. (Which might actually be bad for their backs -- at least Funkos are lightweight.) But if you ever start thinking that Sherlock Holmes is popular enough to cash in and make some money, stop for a second and consider that Funko hasn't gotten to Holmes since Benedict Cumberbatch left our televisions. (And don't say "Deadpool." I already said he doesn't count.)

But Funkos aren't over yet. So we shall see.

1 comment:

  1. I do have the Deadpool as Holmes Pop. (Hangs head in shame) I have a collection of Deadpool figures and a collection of Holmes figures and he stands right in the middle.

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